We spearheaded the creation of a versatile and user-friendly visual brand system seamlessly integrated with the specific Standard Operating Procedures of various departments. Our objective in crafting the visual identity was to achieve a striking design that could be readily utilized by other designers. Please take a look at the examples below to get a sense of my contribution to shaping this identity.

BRAND REFRESH

MY ROLE
Conceptualization, Identity visualization→ Asset distribution +library

TEAM
AppSumo Creative Team

2023

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BLACK FRIDAY